There is no moment quite like a foul ball moment. For that one point in time, nothing in the world is more important than that baseball to the fans who are near it. Heroes are born; cowards exposed. Chaos, confusion, and hilarity are only a few nouns to describe it. While we don't know when, where, and with whom this moment will occur, we do know that it is great content.
Foul ball pictures are a great example of undervalued content. These pictures provide a never-ending flux of variability. Maybe I am just a sucker for these types of candid moments, but it seems like a great opportunity to capitalize on. I see a scenario where MLB captures every foul ball moment and creates an additional revenue stream from it. In this world where one attracts eyeballs for ad dollars, this seems like a no brainer. Product placement has some potential here too.
It is also the perfect type of content for mobile and social media. These pictures provide constantly original material that can also be spun off in alternative ways to engage with the fans.
-Best of the Best (based on 1-10 ratings scale)
-Tagging individuals on Facebook/Twitter (I think people will think it would be pretty cool if they can be tagged in brand pictures; this product provides an opportunity to do so. I bet there would be plenty of people who would even make it their profile picture.) Heck, even make the comments section only available to them so they can share the moment together.
All it really takes is a few strategically placed cameramen at every game whose sole purpose is to capture these moments.
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